Cubelogic Improv

As I mentioned earlier (in Italian), the People are fucking fighting in India. Against the Coca-Cola company, who is draining aquifers and polluting the environment, amongst other things. It is relentless toward the screams of pain coming from Mother Earth, who’s unable to sustain the pace and the voracity of the human corporation.

The people are frustrated because they have no water. Yet, they got Coke (!). A year and a half ago, they were able to bar a Coke plant from opening. Just like your regular Global Bully would do, the Coke Company sued them. They fight, rally after rally, because…. there’s no more water! What else can you do?

One of India most famous photographers, Sharad Haksar, made a really beautiful photo exposing this situation with a single, eloquent image, and then showed it to the pPeople of Chennai (a big Indian city):

www.indiaresource.org/news/2005/1077.html

The Coke Company sued the photographer.

It is sad and cruel like a torture, to see a human entity persevering in its own little fucked-up game, when everyone around is crying and screaming. It is just sad and cruel.

www.indiaresource.org/campaigns/coke/2005/gangaikondan.html

Take action.

Il post sull’acqua del blog di Beppe Grillo, mi fa pensare ad eventi che stanno avvenendo in India. La Coca-Cola company sta da anni prosciugando le risorse idriche di alcune zone rurali del paese, al punto che i cittadini, inferociti, si stanno organizzando spontaneamente in lotte contro l’apertura di nuove centrali. Le “Coke plant” sono talmente diffuse e voraci da aver ridotto intere zone allo stremo.

In un caso, un anno e mezzo fa, la frustrazione derivata da queste pratiche e’ riuscita ad impedire l’apertura di un’ennesima fabbrica. Ovviamente, la Coca-Cola ha fatto causa per la riapertura della distilleria, con un comportamento che per me e’ solo crudelta’.

C’e’ il paradosso che queste zone dell’India sono senza acqua ma hanno la fottuta Coca Cola!! (e un casino di inquinamento in piu’).

Uno dei maggiori fotografi indiani ha evidenziato questa situazione con una bellissima foto, esposta in una delle zone piu’ trafficate di Chennai. Potete vederla qui:

www.indiaresource.org/news/2005/1077.html

o sul suo sito:

www.sharadhaksar.com

Ovviamente, la Coca Cola ha risposto come un bullo globale, ossia minacciando il fotografo con una querela milionaria.

La situazione e’ drammatica, i cittadini esasperati, la polizia li malmena, e la Coca-Cola prospera.

www.indiaresource.org/campaigns/coke/2005/gangaikondan.html

In the San Francisco Bay Area, Trader Joe’s sells Fair Trade Certified organic coffee. Fair Trade guarantees small-scale growers a fair price for their harvest, letting them survive the pressure of giant world-wide corporations. Trader Joe’s Fair Trade Organic coffee is selected from the following countries: El Salvador, Guatemala, Mexico, Peru, and Sumatra.